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Insights for Websites, Digital Marketing, and Software
Welcome to the Accrisoft Blog. The purpose of this collection is to share our team's domain expertise with you to help you make the best website, digital marketing, and software decisions for your organization. We have decades of experience working with Associations, Chambers of Commerce, Economic Development Organizations, JCCs, Real Estate Associations, and Nonprofits. Our blog is regularly updated to featured new content to keep you and your organization at the forefront of technology. Because let's face it: The internet is the fastest growing industry ever known to mankind. It has completely changed the way that we all run our businesses and organizations, and there's no going back. With that being said, it is essential to adapt to this rapidly changing environment. While the internet has made our operations processes easier, the web is still a complex being that requires guidance, knowledge, and expertise. That is where we at Accrisoft come in to help guide the way.
Every website is unique, because every organization is unique. But there are several design elements that will take any website from drab to fab. To help us demonstrate these design elements, we would like to direct your attention to Exhibit A: the stunning, recently launched website for The Jersey Cape vacation guide.
If you're a trade association or a chamber of commerce, or any other member-based organization that serves the business community, LinkedIn Groups is the perfect social networking tool for reaching potential new members.
When you think of LinkedIn, you might associate it with job seekers or a place to post your resume online. But LinkedIn can also be a powerful tool for accomplishing your nonprofit's most important business goals.
Google has announced that a new update to their search algorithm will have a significant impact on mobile search. We know your website’s SEO and search visibility is hugely important, so we’re here to help you figure out just how this new update will affect you.
Claire Belby, Communications Director for the Metropolitan Indianapolis Board of REALTORS® (MIBOR), knows first-hand what it's like to redesign an association website. In her guest blog post, Claire shares the must-haves for a successful redesign.
Millennials Series, Part 4: In many cities, young professionals are taking a practical, activist approach to making their communities into the places they want them to be. Your Chamber probably wants to promote positive change in your community too, so you already have alignment with the values of these Millennials. Leverage it!
Debra Posner of the Cleveland Mandel JCC understands that keeping the insatiable marketing pipeline filled requires a lot of trial and error, a tremendous amount of work and an obsessive attention to detail. While there’s no single solution and no secret ingredient, over time, Debra has found a few strategies that work.
Learn about the Cleveland J's top 4 sources for new members, and how they mine these sources to reach their marketing goals.