How To Convince Your Board of Directors To Approve A Website Redesign

Published: Friday, October 14, 2016 | Tags: nonprofit, web design

Website Redesign Guide for Nonprofits, Part 1

So, you’ve decided that your nonprofit website is due for a redesign. Get ready for an exciting, action-packed few months! Redesigning your website is a big undertaking, but when you take it step by step, it’s totally manageable.

For many nonprofits, one crucial first step must happen before you can even get the project off the ground:

You must convince your board of directors (or leadership team) that redesigning your website is a good idea.

To do this, you’ll need to put together a strong presentation that:

  • explains the value of highly functional, freshly designed website
  • demonstrates why your current website isn’t working
  • proposes new website features
  • estimates how long the project might take

Putting together this presentation will be no small task. It will require a lot of online research, surveying and polling, and leveraging industry experts as resources. But it will also leave you extremely well-prepared. Not only will you provide a compelling presentation to your board or leadership, but you’ll also have an even deeper understanding of your nonprofit’s goals and the role your website can play in accomplishing them.

To guide you through the challenging (yet extremely rewarding!) process of developing this presentation, we have created a free ebook that dives deep into tactics for preparing and showcasing your information.

Ebook: How To Convince Your Board of Directors To Approve A Website Redesign

In the first ebook of the Website Redesign Guide for Nonprofits, we cover the important first step of convincing your board of directors (or leadership team) to approve a website redesign. This ebook will guide you in preparing each component of your presentation:

  • Explain the value of a highly functional website through creative use of statistics.
  • Share the evidence that your current website isn’t working. Use data from website evaluations, staff surveys, and user polls—as well as website analytics—to demonstrate the weaknesses of your current website.
  • Propose new website features and explain how the new functionality would make your website more effective at accomplishing organizational goals.
  • Present a project timeline. Make sure your board or leadership team understands the resources that will be required. (A sample timeline is included!)

To take your first step toward a new nonprofit website, download the ebook today!

Website Redesign Guide: Download EBook!

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