Blog

Friday, April 13, 2012

User-friendly navigation for your chamber website

Posted by: Jeff Kline

Web users shouldn’t need a compass to navigate your chamber of commerce website. Your website navigation design should be just as visible as the trail markers that guided me through Yellowstone.

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Thursday, April 5, 2012

How to use eye-tracking to test your chamber website

Posted by: Jeff Kline

After reading last week’s post, you should have a basic understanding of the principles of web usability. Now it’s time to put your user interface to the test with a method called eye tracking.

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Friday, March 30, 2012

How to build a user-friendly chamber website

Posted by: Jeff Kline

Just as every car is built with certain operating standards, so too are websites. How well your website has implemented these standards greatly determines its level of usability.

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Friday, March 23, 2012

Tackling Typography

Posted by: Jeff Kline

When the perfect typeface match is made, sparks fly. But how do you find the two typefaces that are destined for each other – and appropriate for your chamber website?

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Friday, March 16, 2012

4 best practices of chamber user interfaces

Posted by: Jeff Kline

Your user interface design (UI) can make or break your chamber website. Done right, your User Interface will allow visitors to easily navigate through your site and gain quick access to your content – regardless of whether they are connecting with the 27-inch iMac or the latest Droid smartphone.

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